By Raylene Woods, MGI Vice President/COO and Director of Market Research, Adina Wasserman, PhD
MGI Vice President/COO Raylene Woods and Director of Research Adina Wasserman, Ph.D., share insights on the most common strategies used by associations in reviewing and redesigning their brand.
For further information, contact Raylene Woods at Raylene@MarketingGeneral.com or 703.706.0344, or Adina Wasserman at AWasserman@MarketingGeneral.com or 703.706.0373.
Recorded: September 22, 2015 Running time: 44 minutes