The 12th edition of the MGI Membership Marketing Benchmarking Report
MGI’s most recent annual Membership Marketing Benchmarking Report highlights the strategies and tactics that membership organizations find most useful in recruitment, retention, and reinstatement of members.
The 12th edition of the Membership Marketing Benchmarking Report will be of value to anyone involved in membership marketing or association management. Download your free copy here.
Download Your Free Membership Marketing Benchmarking Report!
MGI’s research team is excited to share the results of our 12th edition of the annual Membership Marketi...
MGI's research team is excited to share the results of our 11th edition of the annual Membership Marketing Benchmarking Report. As in past years, the report highlights the stra...
What are the characteristics that define innovative associations?
Building on qualitative research conducted by Amanda Kaiser and a similar benchmarking report from 2016 in conjunc...
MGI's research team is excited to share the results of the 10th anniversary edition of the Membership Marketing Benchmarking Report. As in past years, the report highlights the...
By Tony Rossell, MGI Senior Vice President and Matt Kerr, MGI Research Manager
Recorded: July 24, 2018
Running time: 62 minutes
By Rick Whelan, MGI President
Recorded: April 16, 2018
Running time: 57 minutes
By Tim Butte, MGI Relationship Director and Charity Moody, MGI Manager of Telemarketing Services
Recorded: January 16, 2018
Running time: 57 minutes
By MGI Senior Account Directors Harold Maurer and Elisa Joseph Anders
Recorded: October 17, 2017
Running time: 59 minutes
Download your free copy of MGI’s Association Economic Outlook Report. 373 association employees form the basis of our latest research that dives into the industry’s recession monitoring, preparedness...
Download your free copy of MGI’s Guide to Membership Marketing Metrics. Though some might appear simple, these calculations matter to your bottom line.
Download your free copy of MGI’s Membership Renewal Guide. Get strategies and answers to the most asked questions to help you keep more members.
A few informational tips that can be used as a guideline when conducting membership research.
By MGI’s Senior Account Director Michelle Peterson and MGI’s Relationship Director John Sample, CDM and CeM.
For over 10 years, MGI has provided sage advice in the form of its monthly e-newsletter, The Tipster. Compiled and written by members of the MGI staff, it offers information, instruction, and insight of value to anyone involved in membership marketing. Every issue covers a timely topic and best of all…it’s free to subscribers! Take a look at some of our previous issues and see what you’ve been missing, then sign up for your monthly copy.