Increase Email Engagement with These 5 Tips
If you’re like most associations, email is a key way for you to reach both members and prospects. However, you’ve probably been sending email to the same people for months or even…
For nearly 50 years, MGI has helped associations grow with proven strategies and lasting partnerships. We’ve turned our experience into results—more members, more revenue, more impact.
Now, it’s our turn to grow. This new chapter isn’t just a makeover, it’s a clear reflection of who we are today: a modern, strategic partner for today’s associations.
Our refreshed brand reflects who we’ve become—a full-service marketing agency delivering strategic, data-driven solutions to help associations thrive. Whether you need a long-term growth strategy or immediate execution, MGI is ready to be your trusted partner every step of the way.
As always, your mission is our mission—and your growth, our goal.
Explore the full story behind our evolution and see how MGI is growing to serve you better than ever.
If you’re like most associations, email is a key way for you to reach both members and prospects. However, you’ve probably been sending email to the same people for months or even…
Organic social media can be a game-changer for member acquisition and engagement when done strategically. It’s not just about posting regularly; it’s about delivering the right…
Bringing in new members is essential to the growth of any association. With all the hard work that goes into obtaining new members, we want to ensure that their first experiences…
The annual MGI Association Outlook Reportis now available. The report shares the expectations for 2025 of hundreds of association professionals. Their responses reflect an…
Traditional marketing tactics such as personalized mail, advertising, and telemarketing have their own charm and effectiveness. However, in today's fast-paced digital world, it's…
A Beginner’s Guide to Using AI for Associations By Melanie Marcotte, Account Supervisor
According to the 2024 Membership Marketing Benchmarking Report, only 11% of associations are…
MGI has been a critical strategic and tactical partner in our success, consistently helping us drive membership growth. In the 12 years we have worked together, ANA and MGI have partnered to create an innovative, data-driven, best practices membership marketing program, which has enabled ANA to grow membership by 92%.
MGI is an exceptional collaborator with a track record of delivering concrete results. Their team consistently offers invaluable insights into modern marketing strategies, ensuring our campaigns remain effective and impactful. Their superior reporting capabilities provide us with comprehensive analyses, empowering our decision-making process with precision and clarity.