Download Your Free 2023 Membership Marketing Benchmarking Report now!
Over 800 associations responded to our survey and shared their practices, experiences, and solutions. This year’s report highlights the strategies and tactics that have produced powerful rebounds in association membership results and shares some of the best practices that correlate with increased new member input, higher renewal rates, and total membership growth.
MGI is pleased to share the results of our 2023 Membership Marketing Benchmarking Report. This year’s report highlights the strategies and tactics that have produced powerful r...
MGI is pleased to share the results of our 2022 Membership Marketing Benchmarking Report. This edition validates what many of us already know–it has been a year of recovery for...
Download Your Free Membership Marketing Benchmarking Report!
MGI is pleased to share the results of our 2021 Membership Marketing Benchmarking Report. This edit...
Download Your Free Membership Marketing Benchmarking Report!
MGI’s research team is excited to share the results of our 12th edition of the annual Membership Marketi...
Download your free copy today of our 4th edition of the Association Economic Outlook Report. The research provides insight into a powerful economic rebound that associations anticipate...
Download your free copy of MGI’s Guide to Membership Marketing Metrics. Though some might appear simple, these calculations matter to your bottom line.
Tony Rossell, MGI Senior Vice President, contributed, “The psychology behind the decision to join,” to this collection of articles from top thought leaders in the global associations space. Downloa...
Tony Rossell, MGI Senior Vice President, contributed to this collection of articles from top thought leaders in the global associations space. Download your free copy today.
By By MGI President Rick Whelan, MGI VP Jana Darling, MGI Senior Account Director Scott Seril, MGI Senior Account Executive Caroline Monek, MGI Business Development Representative AJ Jankord, and MGI Senior Relationship Director John Sample.
By Adina Wasserman, PhD, MGI Research Director, McKay Wright, PhD, MGI Market Research Analyst, Rick Whelan, CDM, MGI President
Recorded: March 28, 2024
Running time: 49 minutes
By Tony Rossell, MGI Senior Vice President, Elisa Joseph Anders, MGI Senior Account Director, Adina Wasserman, PhD, Marketing Research Director
Recorded: October 18, 2023
Running time: 60 minutes
By Elisa Joseph Anders, MGI Senior Account Director
Recorded: April 26, 2023
Running time: 44 minutes
By Tony Rossell, MGI Senior Vice President, Elisa Joseph Anders, MGI Senior Account Director, Jana Darling, MGI Vice President, Account Services
Recorded: July 20, 2022
Running time: 60 minutes
For over 10 years, MGI has provided sage advice in the form of its monthly e-newsletter, The Tipster. Compiled and written by members of the MGI staff, it offers information, instruction, and insight of value to anyone involved in membership marketing. Every issue covers a timely topic and best of all…it’s free to subscribers! Take a look at some of our previous issues and see what you’ve been missing, then sign up for your monthly copy.